Inbox and automations

Instagram and Facebook DM automation that never misses a message

Every DM and comment on Instagram and Facebook lands in one inbox, and keyword automations answer the common ones instantly. When a conversation needs a person, the system steps aside.

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Comment to DM

Someone comments a keyword like “PRICE” on your post and gets a private DM with the details, plus an optional public reply.

Keyword auto-replies

DM a keyword, get the right answer: menus, price lists, booking links or anything your customers ask for often.

One inbox

Instagram DMs, Facebook Messenger and comments in one place, with replies sent from your real accounts.

Comment-to-DM automation for Instagram and Facebook

Comment automations turn a post into a lead magnet. Choose a keyword, write the private reply, and optionally a short public reply such as “Sent you a DM.” When someone comments the keyword, the system sends both, so the link or offer arrives in their inbox and the comment thread shows you responded.

  • Keyword triggers on comments and DMs
  • Private DM reply with links, plus an optional public reply
  • A welcome message for first-time DMs
  • Works on Instagram and Facebook Pages

Rules you control, not a chatbot guessing

Automations are rules your team writes, so every automatic reply says exactly what you approved. A human handoff pauses automations for a person for 24 hours whenever your team steps into the conversation, and an hourly cap keeps your accounts within safe limits.

A unified social inbox for your team

Instagram DMs and Facebook Messenger conversations sit side by side with comments on your posts. Your team replies from the inbox and the message is sent from your real account. Where Meta allows it, the human agent setting lets your team reply for up to seven days after a customer’s last message.

Ask AI what people are saying

Point Ask AI at one post, one conversation or the last few days, and it reads the comments or messages and reports the main themes, the questions people keep asking and the people who look ready to buy. Your team decides who to add as a lead.

Every conversation becomes a lead

DM senders and keyword commenters can be added to your CRM automatically, with the conversation saved to their history, so follow-up never depends on someone remembering a username.

Frequently asked questions

Can it reply to Instagram comments with a DM automatically?

Yes. Set a keyword on a post and the system sends the commenter a private DM, with an optional public reply on the comment.

Does it use AI to write automatic replies?

No. Automatic replies are rules your team writes, so they always say exactly what you approved. AI is used separately to summarize comments and messages when you ask it to.

Which platforms does the inbox support?

Instagram DMs and comments, and Facebook Messenger and Page comments. TikTok and LinkedIn do not offer messaging access to outside systems.

What happens when my team wants to take over a conversation?

The human handoff pauses automations for that person for 24 hours, so your team can talk freely without automatic replies interrupting.

Is DM automation safe for my account?

Automations run through Meta’s official APIs, only reply to people who messaged or commented first, and are capped per hour to stay within platform limits.

See it running on your accounts

Book a call and we’ll show you the live system with examples from your niche, and a clear plan to deploy it under your brand.

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