E-commerce

Social media for e-commerce and DTC brands

ZiaRush deploys an AI intelligence system into your brand, on your own domain. Your team produces product content at the pace social demands, keyword automations send product links to the people asking for them, and analytics show which formats move people from scrolling to shopping.

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Product content at volume

Generate product visuals, quick clips and storyboard videos with your brand applied.

“LINK” sends the link

Comment keywords trigger a private DM with the product page, sizing guide or bundle.

Formats that sell

Compare Reels, photos and Stories by reach and engagement across platforms.

Product videos and visuals for DTC brands

E-commerce brands need a steady flow of creative: launch posts, lifestyle images, unboxing clips, how-to videos. The Content Studio generates images with the AI model you choose (OpenAI, Google Gemini, Qwen or OpenRouter), compares up to four side by side, and refines by chat. Your brand brief, including colors, fonts and an optional logo stamp, is applied automatically.

For video, build storyboard videos up to three minutes with a character sheet, scenes, Seedance or Kling video via Higgsfield and ElevenLabs voices, approving the storyboard before anything is spent. Quick AI clips cover fast product teasers, and HeyGen talking-avatar videos turn a script into a founder message or product walkthrough. The system can also surface trending content in your niche to inform the next campaign.

  • Product launch Reels and teaser clips
  • Lifestyle imagery and seasonal campaign visuals
  • How-to, styling and comparison videos
  • Founder story and behind-the-brand videos

Comment “LINK” or “SIZE” to send product links by DM

When a product video lands, comments fill with “link?” and “what size is she wearing?”. On Instagram and Facebook, rule-based keyword automations reply by private DM. A commenter types “LINK” and receives the product page. “SIZE” sends your sizing guide. “RESTOCK” can send a restock notification sign-up page. An optional public reply tells everyone else the keyword to use.

Customer service DMs about orders and returns land in the same inbox for Instagram DMs and Facebook Messenger. A human handoff pauses automations for a person for 24 hours when your support team steps in, and a rate cap keeps your accounts safe during a big launch.

Turn commenters into leads, not just engagement

Every keyword commenter and DM sender can be captured as a lead automatically. That is valuable for wholesale enquiries, collaborations and high-value products where people ask questions before buying. Use your own stages, for example Interested, Link sent, Question answered and Purchased, with tasks and notes for follow-up. Optional “Ask AI” reads the comments across a launch post or a date range and summarizes the main questions, objections and likely buyers.

Which formats sell: analytics for e-commerce

Analytics combines Instagram, Facebook and TikTok: views, reach, followers, engagement, a post library, top posts, weekly trends and which formats perform. The best time to post heatmap shows when your customers are active, and Instagram audience top countries and cities help with shipping and ad decisions. Recommendations, caption suggestions and a content strategy are learned from your own history, with optional web research.

Publishing covers Instagram Reels, Stories and photo posts, Facebook Reels, videos, photos and Stories, TikTok direct posts or drafts, and LinkedIn for B2B and wholesale audiences.

Frequently asked questions

What social media content sells products?

Short product videos, how-to and styling clips, lifestyle imagery and launch teasers tend to be the core. The system’s format analytics show which of these drive reach and engagement for your own brand.

Can it DM a product link when someone comments?

Yes, on Instagram and Facebook. Create a rule for a comment keyword such as LINK, write the reply with your product URL, and the system sends it as a private DM, with an optional public comment reply.

Does it connect to my online store?

It works alongside your store rather than replacing it: automations send people to your product pages, and the CRM tracks social leads. Orders and checkout stay in your existing store.

Can the AI agent publish posts by itself?

No. The agent can research trends after you approve web access, write captions, generate images, plan videos and add drafts, but it can never schedule or publish. Your team approves every post.

Which AI models does it use?

You choose. Images can come from OpenAI, Google Gemini, Qwen or OpenRouter, and the agent can run on OpenAI, Anthropic Claude, Google Gemini, OpenRouter or Qwen with your own keys.

Do I need to switch platforms?

No. The system connects to your existing Instagram, Facebook, TikTok and LinkedIn accounts and runs on your own domain under your brand.

See it running on your accounts

Book a call and we’ll show you the live system with examples from your niche, and a clear plan to deploy it under your brand.

Request a demo